Media
External appearances & interviews.
A collection of conversations, features, and external mentions where my work appears outside this site.
Media archive
Selected appearances and interviews.
Interviews, press mentions, external podcasts, newspaper features, and other places.
Media Appearances
Lindera – AI in preventive medicine
Lindera interviewed me about the practical role of AI in preventive medicine while I was working at the intersection of clinical product development, motion analysis, and digital health. The useful part of that conversation was not AI as a slogan, but the question of where measurement can improve care before a situation becomes acute.
Media Appearances
Tech & Trara – How research insights turn into a product
I spoke with Moritz Stoll on Tech & Trara about the difficult middle between research and practical products. The conversation moved through AI, deep learning, university constraints, and the question of what has to change when an insight is meant to become something people can use.
Media Appearances
Handelsblatt – AI in medicine
Handelsblatt covered the use of AI and motion tracking in medicine under the title "Mit KI und Motion-Tracking zur praeventiven Medizin". The piece focused on how movement data can support prevention, diagnostics, and care when it is translated into a usable clinical workflow.
Media Appearances
Mercator Launch – Catching up…
Mercator Launch was part of the early entrepreneurial ecosystem around the Heyendaal Campus in Nijmegen. This follow-up appearance was a short check-in on how my path had developed after moving from academic research into entrepreneurship and product work.
Media Appearances
Gelderlander – How to turn a webcam into a mind reader
De Gelderlander covered Mind Trace for its technology section with the Dutch headline about technology that lets a webcam "read thoughts". The phrasing was playful, but the core topic was practical: using webcam-based signals to understand attention and response without turning research tools into heavy lab setups.
Media Appearances
FunnelVisie – Neuromarketing
I joined Ivo de Clercq and Lucas Prigge on FunnelVisie after meeting through the Gelderland Valoriseert initiative. The useful part of the conversation was the practical side of neuromarketing: what can be measured, what should not be overclaimed, and how companies can use behavioral data without turning it into theatre.
Media Appearances
Beyond! – Neuromarketing made easy
Beyond featured Mind Trace and the story behind it: a research path that started at the Donders Institute and moved toward a product for understanding how people respond to content. The piece captured the early bridge between scientific curiosity, marketing questions, and a simpler way to run attention research.
Media Appearances
Mercator Launch – Entrepreneurial Mind of the month
This Mercator Launch feature caught an early moment in the transition from academic research to entrepreneurship. It was less about a single product announcement and more about the shift in posture: from producing research to building something that had to survive contact with customers, partners, and constraints.
Media Appearances
I like IT
I Like IT is a Romanian morning show about technology. I ended up presenting Mind Trace there through a personal connection in Bucharest, and the experience quickly became a reminder that explaining a product live is different from explaining it in a controlled pitch setting.
Media Appearances
ShortList – How close are we to Black Mirror?
ShortList used Black Mirror as the frame for discussing how close current technologies were to speculative futures. My contribution sat in that space between capability and interpretation: what technology can actually do, what people imagine it does, and where the gap matters.
Media Appearances
Start Stories – 7 Questions Pitch
Start Stories interviewed me in a simple seven-question format about Mind Trace. The constraint was useful: explain the company, the problem, the market, and the ambition without hiding behind technical detail.